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| LEADER |
00871cam a2200229 7i4500 |
| 001 |
0000003295 |
| 005 |
20140130090000.0 |
| 020 |
0 |
0 |
|a 1591396190
|
| 040 |
|
|
|a DLC
|
| 090 |
0 |
0 |
|a HF 5415.153 KIM 2005
|
| 100 |
1 |
0 |
|a Kim, W. Chan
|
| 245 |
1 |
0 |
|a Blue ocean strategy :
|b how to create uncontested market space and make the competition irrelevant /
|c W. Chan Kim, Reneþe Mauborgne.
|
| 260 |
0 |
0 |
|a Boston, Mass.:
|b Harvard Business School Press,,
|c c2005.
|
| 300 |
0 |
0 |
|a xv, 240 p.:
|b ill.;
|c 25 cm.
|
| 504 |
0 |
0 |
|a Includes bibliographical references (p. [223]-229) and index
|
| 650 |
0 |
0 |
|a New products
|
| 650 |
0 |
0 |
|a Market segmentation
|
| 700 |
1 |
0 |
|a Mauborgne, Rene'e
|
| 999 |
|
|
|a 0000023494
|b Book
|c Open Shelf
|e KKM HQ Library
|
| 999 |
|
|
|a 11788
|b Book
|c Open Shelf
|e KKM HQ Library
|
| 999 |
|
|
|a 12589
|b Book
|c Open Shelf
|e KKM HQ Library
|
| 999 |
|
|
|a 12904
|b Book
|c Open Shelf
|e KKM HQ Library
|
